7 Top Korean Skincare Brands In India

7 Top Korean Skincare Brands In India

When it comes to products that are not only made with natural ingredients but are also very effective and committed to your skin, Korean skincare Brands are the choice. This is also our article for today. Specifically, the topic is KOREAN SKIN BRANDS IN INDIA.  K- beauty, I know that this term is not at all unfamiliar to us. K-beauty stands for Korean cosmetics. This term was recognized for Korean products due to its rapid increase in demand around the world. According to India’s national imports of cosmetics, the rank of Korean imports marked fourth place in January~March 2020 after China, United States, UK, and France. Now the question is why are these products gaining popularity?

The first and foremost reason is the fact that Korean cosmetics are made from natural ingredients. Moreover, they are without animal ingredients, parabens, and chemicals which is the major concern of Indian customers. Now I’ll be detailing the reason for their gaining popularity in India in my next section.


As we all know that the cosmetic industry works according to the demands of its customers. The major demand of Indian customers these days is products that are made with natural ingredients and are without animal ingredients, parabens, and chemicals. This is something that we can find in Korean beauty products. They make their products with key ingredients like charcoal, edelweiss, bamboo extracts, chia seeds, and so on.

Secondly, they are selling products that are curated for every skin type differently. Each individual’s skin has different characteristics and there are many different types of trouble that can occur. The Korean brand impressed India by how they classified in detail the skin types, age groups, and trouble types, selling products in various categories.

Moreover, who is not a fan of k-drama? Most of us, right? Both Korean pop music and Korean dramas are gaining popularity all over the world. Hence these factors are responsible for the ever-increasing demand for Korean beauty products in India.


The arrival of Korean skincare brands was marked by Innisfree (Amore Pacific Group), which opened a store in India in 2013. After that other brands like The Face Shop (LG Household Health) have entered India. The other reason for its popularity is that products are available both online and offline. That is in stores. However, now in this section, I’ll be talking about the major Korean beauty brands that are available in India. Below is the list of such brands.


This is a natural brand that derives its benefits from the pristine island of Jeju for healthy beauty and pursues an eco-friendly green life to preserve the balance of nature. Innisfree being eco-conscious delivers truly healthy beauty to customers. The 5 promises that this brand makes its products on are-

1- the ingredients are reliable and natural. Hence making this brand the best and popular amongst the youth.

2- the products are available for the consumers at a very reasonable price. Hence good products, less price, what else do we need.

3- the brand makes products that contain all the rich benefits of nature.

4- the good thing about the brand is that it provides “experiences that satisfy all your senses” with the diversity of pure nature.

On this natural land, clean nature and healthy beauty coexist in harmony. Pure ingredients based beauty-picks such as the revolutionary Green Tea and Seaweed Extract Range are best-sellers while the game-changer collection boasting of 6-in-1 benefits, Volcanic Clay had us in raptures.

2.The Face Shop

The Face Shop is a brand that is gaining popularity amongst teenagers very much. Moreover, this is one of my favorite brands too. The products of this brand range from makeup, skincare, body, and hair products; such as Hydro Splash BB Cream, Extreme Volume Mascara-Lash Stretch, Gel Eyeliner, and Natural Sun SPF 45. The products of this brand are made by adding innovative science techniques to Mother Earth’s mix of ingredients. The range is completely chemical-free and is not tested on animals. Their CHIA SEED collection is the one that won my heart. If you guys are in a need of heavenly soft skin, with ingredients that are natural and chemical-free. This is the brand for you guys.


The name of this brand is quirkier but the products are amazing. The products of this brand are packed with essential oils and natural extracts. Their products are available for a wide range of skin types. Even the fussiest skin can easily handle the products of this brand. The ingredients that are used for making these products are all present around and available easily. Substances like honey, fruits, blackheads pepper, lettuce. In short, all the substances are available in our pantry.

Also, their products are free from parabens, sulfates, and artificial colors. No animals are harmed during the making of their products. Even the packaging is fully recyclable. The thing that I liked about this brand is that instead of using chemical substances they tend to use the natural properties of natural ingredients in their skincare products. Few well-known products of this brand are Light Moisturiser, Exfoliating Scrub, Mud Masque, Certified Organic Coco+Nut Oil, and Cleansing Body Bar. So hopefully these suggestions will help you in selecting the best products of this brand.


A brand that is famous for not only its hyper girly, bubblegum pink overload packaging but the fact that their products are amazing and under price range. If you guys are planning to begin your journey with k-beauty then this is the place where you should start with. This brand was established in 1985 by Études of Frederic Chopin. They make their products with the aim that they want women to try something new, experiment, and have fun with makeup, rather than seeing it as a repetitive daily routine.

As I mentioned above, apart from their super cute packaging what caught my eye was their affordable skincare and makeup products that work so well. The products of this brand that is mostly famous amongst women are Moistfull Collagen Cream, Look At My Eyes Shadows, Beauty Shot Face Blur, Double Lasting Foundation, Real Art Perfect Cleansing Oil. With the hope that just like this brand is being loved by many Korean actresses around, you will also like it.


This Korean brand gained popularity around 2017. According to their website, the name of the brand is a combination of the Swedish words for clear and view. Which further clearly specifies the brand’s main concept that is clear and pure beauty. A lot of their products have some sort of connection with the oceans because they use pearls and marine-based botanicals in the making of their products. Usage of actual pearls in the making of their products, itself guarantees a skin that not only glows but even has reduced aging signs. Adding products with pearl extracts to your skincare regimen is advisable to all. Some of the products that are being loved by people around the world are- Aurora Pearl Eye Mask, Pure Pearlsation Revitalizing Facial Cleansing Foam, Pure Pearlsation Divine Pearl Cleansing Oil, White Pearlsation Ideal Actress Backstage Cream.


Although the name might be a bit alien for many of my readers. However, people who are deep into k-beauty will know about this brand very well. This brand began in 1994 and was the first brand that made its way outside South Korea. They believe that hydration is the key to great skin because of which they spent around 25 years studying water science. How amazing is that! The expertise that they did in moisture research resulted in curating products that are advanced water recipes for individual skin types and issues. The good part about this brand is that all their products are dermatologist-tested, cruelty-free, and devoid of parabens, phthalates, and harmful chemicals.

Although this brand is known for its lip masks and sleeping masks, they are way more than this. Some of the products that you should definitely consider while scrolling through this brand are- Laneige Lip Sleeping Mask, Laneige Water Sleeping Mask, Laneige Essential Power Skin Refiner Moisture, Laneige Multi Deep-Clean Cleanser, Laneige Time Freeze Firming Sleeping Mask, Laneige Perfect Renew Cream, Laneige Water Bank Hydro Cream EX, Laneige Perfect Renew Emulsion, Laneige Water Bank Moisture Cream, Laneige Moisture Balancing Emulsion.


This is a luxury skincare brand. They make their products with the help of Korean herbal medicine and a long tradition of Eastern holistic philosophy. The name of the brand itself is a combination of two words which goes like sulpha meaning ‘blooming like a beautiful snow blossom on the skin’ and soo meaning ‘exceptionally beautiful’. The entire line was inspired by a key ingredient which is ginseng. Now many of us are unaware of the amazing benefits that ginseng might provide to our skin(apart from its medicinal benefits).

Ginseng can stimulate the production of collagen which is further responsible for maintaining strength and firmness. It can also provide skin whitening due to its ability to inhibit melanogenesis, the production of melanin pigments that create undesirable dark spots on the skin, and so on. The products of the brand that are famous amongst people around the world are- Sulwhasoo First Care Activating Serum, Sulwhasoo Overnight Vitalizing Mask, Sulwhasoo Concentrated Ginseng Renewing Cream, Sulwhasoo Perfecting Cushion, Sulwhasoo Gentle Cleansing Oil, Sulwhasoo Gentle Cleansing Foam, Sulwhasoo Concentrated Ginseng Renewing Eye Cream, Sulwhasoo Essential Firming Cream, Sulwhasoo Essential Balancing Water, Sulwhasoo Essential Balancing Emulsion. You can shop most of these products from Nykaa.  

                                 Now, this is a list that includes 7 Top Korean skincare brands in India. However, there are others too. Brands like TonyMolyNature Republic, and so on. If you dig deeper you might find many other brands too. The other brands that you think are important and should have been included in the list please let us know in the comment section. Until next time stay safe, stay healthy, stay beautiful. 

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